Portier

Giving parents the confidence to style parenthood their way.

Portier is an Australian-owned business, founded and run by Lia Dimingo. Lia was determined to redefine baby essentials for the modern era, and therefore, portier is committed to creating products that don’t compromise on aesthetics or functionality.

PRINT COLLATERAL + SHOPIFY WEBSITE

@portier.australia + portier.com.au

CREATIVE TEAM
+ Justine Malone
+ Anthony Farrugia

APPROACH
Portier required a user friendly website with a balance between function and style. The brand and products are contemporary, beautifully fitted, designed and high-quality. We also considered the feelings we wanted to evoke on the users…new parents. We approchaed the website design to feel more like a look book, focusing on the imagery and key features of the products. 

THE OUTCOME
We created a website that evokes calm confidence, the key feelings any new parent wants to hold during those precious first months. The e-commerce website draws the user into a world of baby love, parent style and fashion. Portier sold out of their first production run within 6 months on their launch, which lead to prepurchased bakorders for the next production run.