malone—co exists to empower founders to build brands that create freedom, expression and lasting impact in people’s lives and our world. We support our clients to believe in their ideas and create a business that supports a meaningful and sustainable life.
“Forget your perfect offering, there is a crack in everything, that’s how the light gets in.”
Our guiding values
connection
Connection to the idea, the vision and the deeper purpose behind the brand sits at the core of our creative process. We take the time to understand the reason it exists in the first place, because that truth fuels every decision we make. When we connect to the why, the creativity becomes meaningful, considered and built to last.
trust
Creating an open and trusting environment in our studio is essential. Between us and our clients, and throughout the entire project process, trust allows us to explore new ideas and concepts without restriction. When there is trust in the room, creativity expands. And when there is trust in our process, bold decisions feel considered, not risky. That’s where the best work is made.
quality
We take the time required to ensure each project is considered and executed well. We are not a churn-and-burn agency. We create brand identities, graphics and content with future planning in mind, thinking beyond the immediate launch. It’s never about a quick fix. Quality is intentional. Quality is sustainable. And quality is what allows your brand to endure and evolve.
authenticiy
Authenticity sits at the heart of our relationships and our work. We are not a template agency. We don’t copy what’s already been done. We look at what your brand truly needs and build from there. You are unique, and your brand deserves to be expressed that way.
MEET THE FOUNDER
Behind the brands
malone—co studio is led by Justine Malone, a trained and published graphic designer, published photographer and internationally booked creative with over seventeen years of experience shaping brands from the ground up.
Beginning her career on high calibre global accounts including Brooks, Helly Hansen, AFL and SpecSavers, Justine has designed performance footwear, art directed national campaigns with AFL athletes, and built brands that have earned their place in David Jones, Coles, Woolworths, Priceline, Boots UK, Walmart and more.
This studio was born from years of being hands on in brand building, sales, storytelling and execution, working with new ventures and established businesses to refine, grow and future proof their visual identity. Today, MaloneCo brings that calibre of insight, artistry and experience into every project, creating bold brand identities and transformative creative outcomes for founders ready to exceed their own expectations.
Your creative team
Justine Malone
Creative director / Photographer
Cate Forbes
Senior graphic & digital designer / Stylist
Alyssa Sollecito
Studio operations / Project coordinator
Maddie Burgess
Website developer
Ryan Scott
Video editor
Julie Ta
Brand strategist / Copywriter
Toffee
Studio security
/ Hot Dog of Diamond Creek
/ Studio snoozer
/ Fur therapist
/ Silent Podcast co-host
/ Major distraction
malone—co is nothing without Toffee, here for the fur love! When he’s not snoozing the day away or playing catch with flies, he’s strutting his stuff in his ever-changing wardrobe, always in style for every season.