iland co – Euro-styled Manor

Australian label inspired by coastal lifestyle, sustainably and ethically sourced. Slow fashion for endless holidays, Kimonos, kaftans, capes, shrugs, …

We had the delightful opportunity of immersing ourselves in the enchanting ambiance of a Euro-style vintage and heritage-inspired garden manor, where we embarked on a captivating photography session for our esteemed client, iland co. Meticulously curating every detail, from the exquisite location selection to hand-picking the perfect model and meticulously arranging the styling, we were dedicated to narrating a compelling tale and evoking a distinct mood through our work..

PHOTOGRAPHY

@ilandco + ilandco.com

CREATIVE TEAM
+ Justine Malone
+ Tim McCartney
+ Miranda Malone

APPROACH
Our primary objective was to infuse a holiday atmosphere into the imagery, prompting us to scout for a picturesque Euro-Styled manor in Melbourne. On set, we meticulously crafted a glowing and warm lighting setup to evoke the essence of a blissful getaway. During the retouching process, we expertly applied color grading techniques to replicate the delightful light tones reminiscent of overseas vacation destinations, perfectly aligning with the brand’s ‘forever on holiday’ ethos. We paid great attention to styling, ensuring that the products were presented in a manner that highlighted their versatility and aesthetic appeal.

THE OUTCOME
The final result proved immensely rewarding, as iland co now possesses an extensive collection of captivating images that can be seamlessly integrated across their website, marketing materials, and social media platforms. The photographs beautifully showcase the impeccable fit, intricate details, and superior material quality of the products, thereby elevating the brand’s visual narrative to new heights.